Network Marketing Lead: Collect our prospect's email address so we can follow-up. Offer a free e-book.

Most prospects do not join on their first exposure to our products or opportunity. That is normal.

But if they fail to take advantage of the offer at our web page, when will they return? Usually...  never.

So it is important that we collect the e-mail address of our prospect so that we can remind our prospect to come visit again, or to provide new information to our prospect.

For most web sites, this is the single most important reason to exist:

To collect a prospect's e-mail address.

How are we going to get our prospect to volunteer his e-mail address?

Rewards. Incentives. Bribes.

Your web page can be simple, and should be simple. If it is too complicated, your prospect might not find your offer.

Here are some ideas to get your prospect to leave their e-mail address:

• Offer a free e-book.

• Offer a free special report.

• Offer a free newsletter subscription.

• Offer an informational mini-course on one of your products.

• Offer to send a sample.

• Offer to send an audio tape.

• Offer a tele-class.

Now, once you have collected your prospect's e-mail address, your autoresponder can help you keep in touch with news of upcoming events, new products, etc.


Homework:

Talk with your upline sponsor, or create your own report or tool to motivate your prospect to leave his e-mail address.